Why Mobile Apps Are Important For Your Business?

Why Mobile Apps Are Important For Your Business?

Mobile applications are increasingly playing a vital role in business with a larger customer base as well as workforce relying on the convenience of access on-demand to information and solutions.

Consider these facts:


♦ We are spending more time online than with any other media
♦ We are spending much of that digital time on smart mobile devices
♦ Time spent per day on mobile devices has increased 575% in three years
♦ 80% of the time spent on mobile devices is spent using apps
♦ Internet of Things gadgets are mobile apps centric
Apps offer a user experience which even Responsive Websites are unable to provide.
Therefore, apps are becoming the dominant form of digital interaction. The customers in today’s world are on the move and they are using mobile application platforms to get there. Whether they use mobile phones, tablets or other smart mobile devices they have all the information they need. That’s why mobile apps are so much important in today’s business environment.
No matter what your business is, a mobile app can help you get and retain customers. We all know that the first place customers go to search for a product or service is online. If your business is available online, and you have an app that users can download to their devices, your business will make a really good impression. At a glance they will be able to see and open your app and interact/ purchase from your business.

Here are some of the biggest benefits of mobile apps for businesses.

♦ Reinforce your brand
♦ Enhance your visibility
♦ Increase accessibility
♦ Augment online sales
♦ Increase exposure across mobile devices
♦ Connect you with "on-the-go" consumers
♦ Build a database of prospects clients
♦ Create a Direct Marketing Channel
♦ Mobile Apps will allow you to engage with your customers in a whole new way Not only that your business will have benefits, but your customers as well will appreciate the ease of doing business with you. Specifically they will:
♦ Have easy access to your inventory
♦ Get notifications of special events, launches, etc.
♦ Have one-touch access to your contact information
♦ Get directions to your location from wherever they are
Make fast, seamless appointment scheduling

Further, it is important to note that promotional email messages receive about a 5% read rate while ’Push’ notifications are read by a whopping 97% people.

Srishta Technology always give suggestion to tilt your website to mobility for increase business

Last, but not least, the most important reason why you should consider building your own mobile app is customer loyalty.
The choice you make today is going set the foundation for the future of your business. It’s on you to decide whether you’d like to be one of the first.

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Shweta Upadhyay

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She is a Content Consultant ,USA. Technology inspires her and this has helped her to write contents on varied topics ranging from telecom, apps and healthcare communications. An IT professional with 5+ years of experience with renowned MNCs like Mahindra Satyam and Headstrong.ITIL V3, ISTQB certified professional with extensive experience in Desktop and Mobile Testing.Have a keen interest in Technological Development.

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Comments


  • Andrew Mayer 2 March 2016

    In the era of smartphones, just having an up and running website is not enough. According to a recent study, it has shown that more than 45% of Google search results are originating from smartphones. The number is impressive and so is the growth of mobile industry. The need of being available on every Internet enabled device has given birth to mobile application development, which signifies the core development of an app specifically for the smartphones and mobile devices.

  • Samuel Roy10 May 2016

    Good Artical ,Today around 2 billion of people are using smartphones. Approximately it may increase to around 3 billion in 2019. Now a days, smart phones is not a fashion, it is a necessity. Today the number of the mobile phones is much higher than PC. For every 5 minutes, people check their phone. Around 70% of people spend time on apps of time spend on phone. More than 80% of people use mobile apps for purchasing, payments and fund transfers over websites. Mobile app is becoming essential for every industry like Hospitality, Retail and Education too.

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